Services

Four problems we solve for businesses around Lougheed and North Road

We offer four narrow fixes, each aimed at a problem that tower growth around Burquitlam and Lougheed creates. Pick the one that costs you the most this month; the rest can wait.

Written by Ali Sedighi, MBALast updated:

We offer four engagements, and each one starts from a specific problem rather than a menu of tactics. If you can describe what's going wrong, one of these almost certainly fits. If none does, we'll say so on the first call.

  • Getting found by new tower residents

    Make sure the people collecting keys in a new Burquitlam or Lougheed building find your business in the weeks they choose their regular providers.

  • Strata access and booking workflow

    Turn elevator bookings, fobs, loading zones and manager approvals into a repeatable routine, so tower jobs stop starting late or getting cancelled at the door.

  • Call coverage during building jobs

    Stop losing callers while your crew is in a parkade, a mechanical room or a suite with no signal, using routing, text-back and a callback rule.

  • Two-city enquiry tracking

    One simple record that shows which enquiries came from which side of North Road, which source sent them and which ones became paid work.

How to choose between them

Start with the problem that has the clearest cost in your own records. A missed-call count, a list of cancelled tower jobs or an ad bill with no clear return is easier to fix and easier to judge than a general feeling that growth has stalled.

A quick way to sort it out:

If this sounds familiar Start with
New buildings keep opening nearby and enquiries haven't moved New-resident visibility
Tower jobs start late, get cancelled at the lobby or need three emails to arrange Strata access and booking
Your phone log shows unanswered calls during working hours Call coverage during building jobs
You spend on ads or listings and can't say which ones pay Two-city enquiry tracking

If two rows fit, choose the one where you can count the loss. Our guide to costing missed calls shows a method that works for most of them.

Getting found by new tower residents

This is for businesses that depend on nearby households: cleaners, handypeople, painters, plumbers, pet services, clinics, restaurants and shops within walking distance of Burquitlam or Lougheed Town Centre stations. The problem is timing. A household that moves into a new suite picks most of its regular providers within the first couple of months.

We work out where those households look in that window, usually map search, building notice boards, strata welcome packages and neighbour recommendations, and make sure you show up in the right ones with the right offer. The full service page describes what's included and how we measure it.

Strata access and booking workflow

This is for trades and service businesses that do a lot of work inside strata buildings. The problem is lost time: elevator bookings that weren't confirmed, fobs that don't work, loading zones that are full and managers who want paperwork before they approve a contractor.

We map each step from the customer's first call to your crew standing in the suite, find where the time leaks, and build a checklist, message templates and a building record your office can use for every job. The strata access page goes into detail, and our job-day checklist guide is a free starting point.

Call coverage during building jobs

This is for owner-operators and small crews who answer their own phones. Concrete towers and underground parkades are hard on mobile signal, so calls drop or ring out while you're mid-job.

We set up routing rules, an automatic text reply that tells callers what happens next, and a callback rule your team follows. Nothing here needs a receptionist. See call coverage for the setup and the numbers we track.

Two-city enquiry tracking

This is for any business spending money to get enquiries, whether on ads, directory listings, flyers or strata vendor lists. The local twist is that customers here live in Coquitlam and Burnaby, and many platforms and owners lump them together or mislabel them.

We build one simple record of every enquiry, its source, its city and its outcome, then show you what each source actually produced. The tracking page explains the setup.

What every engagement has in common

Whichever fix you choose, the shape is the same. We measure the problem first from your records, agree what solved looks like, build the fix in accounts you own, write a short routine for your team and check it a few weeks later.

Engagements are scoped individually and we don't publish prices; the pricing page explains how scope is set. For background on who does the work, read about us.

Frequently asked questions

Can we buy more than one fix at once?

You can, but we usually advise against it. Two fixes running together make it hard to tell which one changed the numbers. We normally finish one, confirm it held for a few weeks, then start the next.

Which fix do most businesses start with?

There's no default. A mobile trade that works inside towers often starts with call coverage, a storefront near the stations with new-resident visibility, and anyone spending on ads with tracking. The first conversation decides it.

Are these marketing services or operations consulting?

Both, deliberately. Getting found is marketing, building access is operations, and missed calls and tracking sit between the two. We treat them as business problems rather than departments.

Do you run our ads or post on our social accounts?

Not as an ongoing service. If a fix needs an ad or profile change, we set it up and document it. For month-after-month campaign management, owners usually work with a marketing agency once the fix is in place.